Airports, motorway stops, high-speed rail stations: points of sale where the customer is in a hurry, often foreign, and the experience has to be excellent in seconds. We measure it filtered by real travel profiles, in multiple languages.
In travel retail the customer has little time and often doesn't speak the local language, yet the experience has to convert and reassure instantly. Online ratings oscillate, the experience is inconsistent across locations, and the international traveller is the hardest to satisfy and the quickest to review.
Mystery shopping filtered by real travel habits — business, leisure, family, international.
How the experience holds up when the customer has minutes, not hours.
Voice of Customer per location, in the languages your travellers actually speak.
Online ratings recovered and stabilised across the whole network of locations.
IT